The British confectionery giant known as Cadbury has recently faced some serious backlash after deciding to celebrate India’s Independence Day with some delicious multi-colored chocolate. Yummy.
The actual chocolate bar was a line of chocolates that went from light chocolates to dark chocolates…or dark to light…whichever floats your boat.
The company stated that the chocolate bar reflected the different shades of people and how they are all being celebrated under one wrapper.
Sounds nice enough, but what the company failed to understand was that it was attempting to do something nice during a time when anything dealing with color and its attachment to people will receive major scrutiny from society.
Gimme some of that dark chocolate, please
So, many of the comments from people online ranged from “what the hell were they thinking when they came up with this one” to “why didn’t they mix the colors of the chocolate rather than progress them from light to dark?” People found a million reasons why the idea totally sucked, and they didn’t mind sharing their disdain for the chocolate.
It is enough to make you wonder if you should laugh or scream bloody murder, especially since everyone somehow found a way to call a chocolate bar a racist bigot! Are we so lost in our desire to remain politically correct that we lose sense of what it means to actually have some common sense? If the chocolate offends you, then don’t eat the damn thing! Go and grab an Almond Joy…oh wait…that has chocolate on the outside and white coconut on the inside.
That might seem too reflective of a black person who, deep inside, wishes they were really a white person. It’s all so much pressure. Why can’t we just go back to the days when a chocolate bar was just a hunk of cocoa, sugar, and milk all formulated into a log meant for our consumption?
Why must we now buy our chocolate bars in privacy—along with our porn magazines and liquor—just so that we can eat them in peace without being called a traitor? It’s amazing that things have gotten so out of hand.
Unfortunately, Cadbury became a victim of their own attempt to do something great. They actually thought that they could make a statement of all shades of chocolate living in harmony under one wrapper. The only problem is that the very people who would eat the chocolate can’t even live together in harmony with other shades of people.
Can’t fault Cadbury for trying, but maybe they should just stick with those cute chocolate bunnies they are known for making. Well, at least while people aren’t demanding they create white and yellow bunnies, as well. Who knew that making chocolate would be so politically incorrect?